Geco is a premium window manufacturer, based in Belgium. The brand's new identity needed to reflect the quality and craftsmanship of their product. We created a simple and clean identity, which is easily recognisable within their industry.
for a premium product.
Geco specialises in different materials, such as lacquered resin, aluminium and steel. Through their years of expertise, the company guarantees a highly aesthetic finishing. All windows are produced in their own workshop and the placing is performed by skilled professionals.
We used “behind-the-scenes” photography to visualise the craftsmanship behind the brand. Through short videos we display the human side and the attention to detail that comes with the product.
To make it easier for customers to choose between the many options and materials, we developed 3 product lines based on style: comfort, cottage and pure. This creates a user-friendly way for consumers to browse through their personal style, with an overview of the different product materials.